KITABOO Masterclass
Your eBooks look great. So why are users still dropping off?
A Frankfurter Buchmesse Masterclass, hosted online by the fair on 25 June 2025.
Publishers are making beautiful eBooks, and readers are still leaving. In this Frankfurter Buchmesse Masterclass, Sujatha Ramesh breaks user experience down into questions a team can design for, with examples from KITABOO’s own product work. Jagadish Chowdibegur (JC) then shows how that thinking plays out in the platform.
- Recorded
- 25 June 2025
- Length
- 63 minutes
- Speakers
- Sujatha Ramesh, Jagadish Chowdibegur, Tushar Patil
- Access
- Free to watch
The recording plays through YouTube and follows your cookie preferences. The opening image is illustrative.
The conversation
Above all, you’re not going to show off your engineering. That’s not why UX exists.
Sujatha starts with a Formula 1 pit stop: the driver, the engineering and the mission working as one. Experience, she argues, is not just great engineering or great visuals. It is how it feels to be there, which is subjective, but it can be broken into objective questions: how smooth each transition is, how easily readers find things, whether the system makes them repeat work or protects them from losing it.
Her examples come from KITABOO’s own product work: button tolerances changed for journal editors in their seventies and eighties, audio feedback limited for a two-year-old who kept pressing, controls moved so children’s swipes stop hitting the toolbar. JC then demonstrates the platform, and the speakers answer attendees’ questions on EPUB formats, grading, cognitive load, AI and how to make the case for UX to leadership.
In the conversation
The people who design and ship it.
Guest expert
Sujatha Ramesh
Vice President of Consulting, KITABOO
Looks after KITABOO’s end-to-end solutions and presented the masterclass. She told attendees she is doing a PhD on measuring engagement.
Guest expert
Jagadish Chowdibegur (JC)
Vice President of Sales, KITABOO
Gave the live demonstration of the KITABOO reader, K.AI and KITABOO Studio.
Panelist
Tushar Patil
Associate Creative Director UX/UI, KITABOO
Heads KITABOO’s design team. Several of the interface changes in Sujatha’s examples are his work, and he answered the question on EPUB formats.
Host
Darshit Shah
Segment Lead – Marketing, KITABOO
Looks after marketing at KITABOO. He introduced the demo and ran the closing Q&A.
Inside the session
Go straight to what you need.
Pick a chapter and the recording starts at that moment.
From the audience
What publishers asked.
What to take away
Design for one question: do I like being here?
Sujatha’s closing point is that experience is about value, safety and comfort, not cleverness.
After the session
Want to know where your readers drop off?
See how KITABOO helps publishers create, publish and distribute DRM-protected content across multiple devices. Book a demo and we’ll walk you through it on your own content.