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Interactive content is the new buzzword in communication with 88% of marketers saying that it helps them stand out from competition. Engaging interactive content can transform conversations with sales prospects and convert them into customers. Creating interactive content for sales enablement is an effective practice to convert prospects into loyal customers. It is important toRead more

Cloud computing became popular among businesses for its ease of data management and data security. The term cloud in this context basically means one centralized location where all your data is stored. This centralized storage system simplifies the sharing and managing of huge volumes of data. When it comes to delivering training solutions, leveraging aRead more

New age technologies and especially mobile technologies have changed the buying behavior of the consumers, giving them greater access to a vast array of information from suppliers, comparison websites and social networks, and enabling them to make informed purchase decisions. Studies show that in the era of the mobile, consumers generally complete 75% of theirRead more

Mobile devices are changing business dynamics on a broad scale. People access their meeting calendars, book appointments and check emails on their smartphones and tablets. Mobile devices have become a constant companion which keeps you updated in this constantly evolving digital world. How then, can you afford your sales team not having access to mobile-firstRead more

Sales is an important function in every organization. It is these guys who reach out to prospective customers and help you get your clients. So, sales training must be given utmost importance. HR and L&D teams always strive to provide the sales team with excellent training to improve their efficiency. Companies spend around $20 billionRead more