Video Content

Video Content Mastery for Training Programs

The field of learning has transformed drastically since the world went completely online in 2020. Among the myriad avenues for acquiring new skills, nurturing passions, and gaining knowledge, video content has emerged as a frontrunner.

According to a recent survey, a staggering 97% of education professionals emphasize the indispensability of videos for students. Moreover, an impressive 94% concur that videos significantly enhance performance and satisfaction levels.

In this post, we’ll discuss the benefits of video content, highlighting how to maximize its impact in the realm of online learning. Let’s dive in!

Table of Contents:

I. Benefits of Creating Video Content for Training Programs

II. How Do You Master Creating Video Training Content?

III. Bonus Tips for Creating Videos for Training Programs 

IV. To Wrap Up

Benefits of Creating Video Content for Training Programs

Video training content makes it easy to disseminate information to everyone in a standard format. It offers many benefits, including the following:

  • Videos are more engaging than text as they combine audio and visuals, involving more of our senses.
  • Video content is more effective for retention as it allows learners to replay the content and learn in a structured way.
  • They are easily accessible. Whether your learners use their mobiles or laptops, they can easily access the videos and learn whenever they have time. 
  • Organizing training programs is nothing short of an intense and time-consuming task, as it requires a lot of coordination, planning, and preparing study material. With video training programs, you do not have to do any of this. You can use digital textbook platforms like KITABOO to make your programs interactive and include elements like gamification, simulated scenarios, and a variety of assessments. 
  • They give flexibility to your learners, as they can access the program during their commute, while doing chores, or even at night.
  • Video training programs reduce training costs as you do not have to organize in-person sessions, which can cost a lot of money.

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How Do You Master Creating Video Training Content?

Here are the best ways to create training video content to maximize its impact:

Set Your Learning Outcomes

The first step in creating training videos is to identify the learning outcome. What do you intend to teach your viewers? That is the question you’ve got to ask yourself. The answer will help in focusing on the outcome throughout the video. 

Talk to your instructional design team, check the training needs and requirements, and consider the overall strategy while deciding the purpose of the program. Your learning outcomes should be clear, relevant, and concise. This will ensure that your video content remains focused and aligns with the educational goals.

Identify Your Audience

Identifying the audience will help you accommodate their needs while creating the video training content. While identifying their needs, make sure to investigate properly instead of merely guessing. This way, you can tailor your content more accurately to meet their expectations.

Select the Right Format and Duration

A training program can be as long as you want and in whichever format you like. However, the best way to decide is to consider the content. Unlike what you may hear, your videos do not need to be as short as possible. What’s important is to ensure they cover enough content. 

There are many formats you can choose from, including instructor-led, screen capture, how-to, animated, etc. Select the right format based on your content and topic. If you’re teaching something complex, using 3D animation may explain a topic better. You can also use a demonstration or tutorial format.

Make a Script and Design the Video

The next step is to create a script that keeps your employees’ attention and gets the point across. Write down the introduction, main points of the content, and conclusion. You can check the script by speaking it out loud. 

Once you’ve created the script, move on to creating a storyboard. A storyboard includes all the imperative visual aspects of your videos. The idea is to see how your video will look visually. So, add images, screenshots, or sketches of the visuals you’ll use with your content.

Make it Interactive

Interactive training videos can improve retention and understanding. They enable learners to connect with the content and be fully immersed. You can add activities that enhance active participation. Some of the activities include quizzes, simulations, clickable annotations, scenarios, interactive whiteboards, and surveys.

Use the Right Tools

Using the right tool to create your training program makes the creation process easy, videos more interactive, and sharing highly convenient. They give you the right analytics to track how much your learners have learned and how well your videos are performing. 

Digital textbook platforms like KITABOO enable you to deliver hands-on learning experiences and enrich courses with elements like demos, tutorials, simulations, gamification, and more. With DRM (Digital Rights Management) features, the platform ensures the security of your content, protecting it from unauthorized distribution.

Bonus Tips for Creating Videos for Training Programs

Here are some tips to enhance your training programs:

  • Add annotations to attract learners’ attention.
  • Add captions to ensure accessibility for people with auditory learning styles and hearing impairments.
  • Combine videos with activities like quizzes, knowledge checks, pause and reflect, and simulations.
  • Focus on one concept or skill at a time. Do not try to cram everything into one video. Instead, space them out throughout multiple videos. 
  • You can also add voiceovers that describe the actions shown in the video.
  • Ensure that videos are accessible on multiple devices. 
  • Keep the visual effects simple but memorable. They should be professional and interesting.
  • Consider creating an eBook to accompany the videos. This will consolidate the learning and allow your learners to refer to it whenever required.

To Wrap Up

Rapid technological development has made all of us perpetual students. Every other day, you have to create a new training program to introduce a new software or feature, ensure compliance, or onboard new employees. 

Having mastery over video content ensures your training programs keep your learners attentive and achieve their learning outcomes. You can improve the retention, attention, and motivation of learners and help them enhance their knowledge.

To create the best training programs, leverage KITABOO’s cutting-edge solutions. With advanced DRM features, user-friendly content creation tools, and interactive capabilities, the platform empowers you to take your training initiatives to the next level.

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Scott Hanson

Scott Hanson

Scott Hanson is the AVP of Business Development at KITABOO. He is an experienced Business Development & Publishing Technology professional with expertise in dealing with Societies & Non-Profits. More posts by Scott Hanson