LMS for Associations

LMS for Associations: 10 Common Myths That Need to Be Debunked in 2025

Learning management systems (LMS) have taken the training industry by storm. A report from Statista states that an astonishing 98% of US companies in this industry used them for training purposes across organizations and associations in 2023.

Yet, despite such extensive usage and benefits, many associations and organizations are still not contemplating getting an LMS due to the persistence of myths, misconceptions, and doubts, particularly about cost, complexity, and ROI.

In 2025, it’s time to separate fact from fiction and understand how the right   LMS can empower associations to deliver impactful, scalable, and accessible learning experiences.

Table of Contents:

  1. Myth 1: LMS Platforms are Too Expensive for Associations
  2. Myth 2: LMS Implementation is Overly Complex
  3. Myth 3: Member Adoption Will Be Low
  4. Myth 4: LMS Requires High Technical Expertise to Operate
  5. Myth 5: LMS for Associations Doesn’t Deliver ROI
  6. Myth 6: LMS Platforms Don’t Cater to Association Needs
  7. Myth 7: LMS Will Replace Human Interaction
  8. Myth 8: LMS Platforms Don’t Support Customized Learning Paths
  9. Myth 9: LMS Platforms are Not Secure Enough
  10. Myth 10: All LMS Platforms are the Same
  11. In Closing

Myth 1: LMS Platforms are Too Expensive for Associations

One of the major myths about LMS systems is that they are quite costly. Associations are mostly budget-conscious, so they cannot afford to spend much on any item.

Fact: This is not true. Advanced LMS systems offer quite flexible pricing models, including pay-as-you-go, subscription-based, and even tiered pricing plans. These can start associations off on an LMS at a low cost, only to scale up according to need and budget.

Moreover, an LMS can cost as little as a few hundred dollars or tens of thousands per year, depending on the feature set, number of users, and degree of customization. Associations can effectively constrain costs yet maximize value by carefully assessing needs and choosing an LMS with a flexible pricing plan.

Myth 2: LMS Implementation is Overly Complex

The common misconception is that the adoption of an LMS for associations is a lengthy process that will more likely interfere with business operations. Most individuals believe that LMS applications take months to deploy and consume a lot of internal resources.

Fact: Modern LMS solutions have optimized implementation processes, with some that can be launched in less than a couple of weeks. Almost all vendors have dedicated customer support, onboarding, and training sessions to assist associations through the process of getting set up.

With dedicated support teams, provider problems should not be a concern during the implementation phase.

Myth 3: Member Adoption Will Be Low

Another myth regarding LMS implementation challenges is that association members may not embrace it because they feel it may be too complicated or irrelevant to them. Thus, such low adoption rates scare associations off from investing in an LMS.

Fact: Associations should promote learning management system benefits, such as easier access to training and resources, which will encourage adoption. Practical demonstrations show that associations with content delivered through an LMS, valued and personalized to meet member needs, encourage high participation among members.

Myth 4: LMS Requires High Technical Expertise to Operate

Another common misconception is that an  LMS platform requires a team of IT experts to keep running day in and day out. This has led associations that don’t have these internal technical resources to be fearful of implementing an LMS.

Fact: Most modern  LMS platforms for associations are designed for the non-technical user, with user-friendly dashboards, drag-and-drop functionality, and easy-to-use course creation tools. Vendors also offer technical support so that associations can concentrate on content development and member engagement rather than wrestling with technical problems.

Myth 5: LMS for Associations Doesn't Deliver ROI

The general notion is that LMS for associations is more of a cost center rather than a value driver. Thus, there is a tendency to believe that LMSs don’t deliver their return-on-investments (ROIs).

Fact: You should negate this thought because an LMS enhances the ROI by reducing in-person training costs and administrative costs and even increasing the retention rate. The association can track member engagement and course completion rates to see how effective its training programs are. 

When members feel that the learning resources provided are valuable, they’re more likely to renew their memberships and increase the association’s revenue.

Myth 6: LMS Platforms Don't Cater to Association Needs

Since associations have different needs from a typical corporate learning environment, it’s easy to think that  LMS platforms are not designed for them.

Fact: Today, LMS vendors are positioning themselves for associations with features such as tracking certification, member-specific portals, and event learning. 

Integrated LMS platforms can even support Continuing Education (CE) requirements and allow associations to deliver all types of content: from webinars to interactive courses, diverse in meeting the needs of varied demographics of members.

Myth 7: LMS Will Replace Human Interaction

Many association leaders are concerned that the introduction of an LMS would somehow make human interaction decrease between members and the organization. They fear it can depersonalize learning experiences.

Fact: Remember that LMS systems are not a replacement for human interaction but rather accompany it. LMS allows for blended learning models that combine online resources with live events, workshops, and networking opportunities.

Most LMS platforms provide discussion boards, live chat, and group collaboration tools that create a community and give members opportunities to interact with one another and with instructors as well.

Myth 8: LMS Platforms Don't Support Customized Learning Paths

One of the most widespread myths is that LMS systems are too rigid to accommodate diverse learning needs, as would be expected across association member networks.

Fact: This is a misconception, as quality LMS systems offer highly customizable options.

A number of LMS solutions support broadly customizable learning paths, which means associations create roles-based, level-based, or preference-based tailored educational journeys for members. This enables them to offer a truly  personalized learning experience that fits their audience and hence adds value to the learning experience.

Myth 9: LMS Platforms are Not Secure Enough

Security is always a valid concern, particularly when it comes to sensitive member information. Associations are bound to worry that an LMS is insecure.

Fact: LMSs today have strong security features, with SSL encryption, data encryption, and regular security audits. Most vendors follow the Data Protection Regulations like GDPR regarding the safety of their members’ data. Associations may look for those that provide multi-factor authentication or other advanced security measures for their members.

Myth 10: All LMS Platforms are the Same

It becomes very easy to assume that all the LMS platforms are pretty much alike, which ends up with associations selecting a solution that may not best fit their specific needs.

Fact: LMS platforms vary greatly when it comes to feature, customization, and scalability levels.

Associations must calculate their requirements and choose a suitable platform that fits their specific goals. The difference can thus be quite substantial when comparing features in reporting capabilities, user experience, integration options, or customer support.

In Closing

With more and more associations utilizing LMSs, 2025 should finally be the year when all myths tied to LMS platforms are busted. Such myths have long distracted associations from the full potential of a well-chosen LMS to enhance member engagement, streamline operations, and deliver lasting value.

Association-focused platforms like  KITABOO give associations an engaging, feature-rich LMS crafted keeping in view the specific needs of member-based organizations. KITABOO, operating in 25+ languages and in 30+ countries, enables associations to create a strong, accessible, and efficient learning environment that puts away old-fashioned myths and empowers their members to grow and thrive.

Connect with us to start a conversation on implementing an LMS for your association!

Also check:

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Mike Harman

Mike Harman

Mike is the SVP Business Development at KITABOO. He has over 30 years experience in achieving consistent top-line revenue growth and building mutually beneficial relationships. More posts by Mike Harman