Online training platforms for associations

Why Associations Need Online Training Platforms for Member Development

Considering the transformation of the digitally-driven world, it has become imperative to deliver value-driven experiences to their members. Online training platforms for associations would be one of the most effective ways to provide such value. According to a report, e-learning has led to a 42% increase in US-based organizations.

eLearning platforms enable organizations to offer customized, engaging, and accessible learning opportunities so that members can stay informed, skilled, and connected.

Association eLearning is an emerging force that helps associations use learning management systems for nonprofits for member growth. These systems streamline the delivery of training programs, track progress, and provide analytics that measure success. Whether professional certifications, skill development, or community education, member training software is an essential resource for any association looking to think ahead.

Some leading digital textbook platforms like KITABOO help transform association eLearning efforts. Start changing the future of member development now!

Table of Contents:

I. The Concept of Member Development for Associations

  1. Building Expertise and Keeping the Pace
  2. Leveraging Engagement Through Value-Added Programs
  3. Improving Member Retention

II. 10 Reasons Why Associations Need Online Training Platforms for Member Development

  1. Increase in Engagement
  2. Cost-Effectiveness
  3. Scalability
  4. Personalized Learning
  5. Accessibility
  6. Analytics and Insights
  7. Integrated Content Distribution
  8. Professional Certifications
  9. Community Building
  10. Future-Proofing

III. Conclusion

The Concept of Member Development for Associations

Member development is a strategic cornerstone that defines the long-term success of any association. In a world where competition is increasing, and member expectations are constantly changing, a culture of continuous learning and development is indispensable. Member development will result in transformative results for associations in several ways:

1. Building Expertise and Keeping the Pace

Staying updated with the latest trends, tools, and techniques in fast-paced and constantly changing industries is critical. Continuous training and educational opportunities through associations empower its members to:

  • Stay competitive in their respective fields.
  • Master new technologies and methodologies.
  • Become leaders and innovators within their industries.

For example, associations can collaborate with industry leaders to conduct webinars, workshops, and training programs that address emerging needs. These services enhance members’ skills and maintain thought leadership.

2. Leveraging Engagement Through Value-Added Programs

Meaningful and accessible training programs always keep the members engaged. The current best practices to ensure engagement may include:

  • Curated learning paths designed for specific career stages or niches.
  • Gamified learning experiences to enhance participation and motivation.
  • Interactive forums for members to share insights and work together.

If members feel that their association sincerely cares about their development, then they are likely to attend events, contribute to discussions, and present it within their networks.

3. Improving Member Retention

eLearning is deemed as superior as it increases retention rates for organizations from 25% to 60%. Member retention correlates with the value members receive from their association.

Members who benefit from association membership, such as through career advancement, professional recognition, or network expansion, will renew at much higher rates. Retention-focused development initiatives could be:

  • Each member’s learning recommendations are based on their member profile.
  • Frequent feedback mechanisms should help understand the changing needs of the members.
  • Collaborative learning formats, including on-demand courses and hybrid events.

Member development is, therefore, a core focus for associations hoping to succeed in this modern era. A proactive, member-centric approach empowers associations to build a stronger, more dynamic community and ensure the sustainability and influence of the association tomorrow.

10 Reasons Why Associations Need Online Training Platforms for Member Development

Online training platforms for associations provide a multitude of benefits for member development. Here’s why these platforms are indispensable:

1. Increase in Engagement

Interactive eLearning modules, gamification, and multimedia tools are used to create online training platforms. Such dynamic features of learning ensure members are engaged with the learning process and are motivated enough to participate actively in their development. Here are some best practices that should be used:

  • Features such as quizzes, simulations, and videos keep learning interactive and fun.
  • Rewards and leaderboards encourage engagement.
  • Presentations and multimedia content engage all types of learners.
  • Active participation as it encourages the members in their professional development.

2. Cost-Effectiveness

Traditional training requires much overhead, including venue and travel costs. Online training reduces all these costs. This digital way of training allows even the smallest organization to deliver the best quality of training. Here are some tips:

  • Funds can be allocated to enrich content and features.
  • Even smaller associations can provide quality training programs without straining the budget.
  • Other ways of curbing costs are using reusable materials and automating publishing and administrative processes.

3. Scalability

Online training platforms for associations can easily scale up or down depending on whether they have hundreds or thousands of members. Cloud-based solutions ensure that training programs can be rolled out to a global audience without any logistical issues.

  • Such solutions allow the community to scale without a hitch.
  • Cloud solutions facilitate global engagement.
  • There is no logistical burden when increasing reach.

4. Personalized Learning

Since all members differ in their competencies and learning abilities, not everyone learns along the same lines. Online applications have personalized paths that allow accessing content according to a member’s requirements. Functions like adaptive learning and self-pacing modules enable each member to draw out the utmost benefits from learning. Such solutions:

  • Can be personalized according to members’ needs and skills.
  • Can be adjusted according to the learning process and members’ results.
  • Enable members to learn at their convenience.
  • Contains a wide range of content formats according to varied preferences.

5. Accessibility

Online training portals enable members to learn at their convenience, anytime and anywhere. Such flexibility is greatly beneficial for working professionals with many responsibilities. Here are some benefits:

  • Members can learn at their convenience.
  • Provides a seamless learning experience on any device.
  • Accommodates professionals with multiple responsibilities.
  • Offers support through multiple languages, instant help using AI, subtitles, and easy access for differently-abled individuals with assistive technologies.   

6. Analytics and Insights

Online learning environments provide comprehensive analytics and reporting features. Such features allow the association to measure member performance, level of engagement, and the general effectiveness of a program. The metrics obtained by the associations assist them in enhancing their offerings to benefit their members. Here are some benefits:

  • Comprehensive reports of progress can be made on how members interact with content
  • Enables constant refining and bettering of the training courses being offered
  • Gather direct insights from the participants to be improved constantly.

7. Integrated Content Distribution

A centralized system allows associations to update and share the latest training materials easily. Members can now access new content immediately, ensuring they remain current with trends and best practices in the industry. Here are some of its key features:

  • A central place for all training information
  • Instant updates members will enjoy the latest of the content at their disposal.
  • Presents uniform training standards that are across and within the whole organization.
  • Ease to manage content aggregating, organization, and deliverability.

8. Professional Certifications

Online training leads to certification, which enhances members’ professional credentials and career prospects. Associations can provide industry-recognized certifications that place them in a leadership position regarding professional development while adding tangible value for members. Here are some advantages:

  • Certifications improve professional profiles and help members reach their career goals.
  • Places the association in a leadership position in professional development.
  • Adds tangible benefits to membership packages.

9. Community Building

The majority of association eLearning sites will have social learning tools, including forums, group activities, and Q&A sessions, which facilitate collaborative learning. This enhances the opportunity to develop meaningful connections within the network of the association. It can result in:

  • Discussion forums, live Q&A, and group work that promote collaboration.
  • Giving members an avenue for connecting or sharing insights.
  • Making the bond stronger in the association’s network.

10. Future-Proofing

The digital world is constantly transforming, and associations need to be ahead of the curve. Online training platforms for associations are designed with the changing education needs in mind so the associations remain current and continue providing cutting-edge tools for their members. These platforms:

  • Evolve with changes in technology and educational trends.
  • Allow associations to be relevant in an ever-changing marketplace.
  • Equip cutting-edge material for the better future of its members.
  • Offer forward-thinking solutions for continued professional development needs.

Conclusion

Associations need to be more inclined to member development through an online training platform. Using the best learning management systems for nonprofits and contemporary member training software, associations can exceed member expectations, eventually increasing engagement, retention, and value delivery.

KITABOO is an effective association eLearning solution that is scalable and equips your members with the skills and knowledge they need. With its advanced digital solutions, you get the best association eLearning help to engage employees better.

Get help from the team to discover the brand’s diverse solutions now.

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Mike Harman

Mike Harman

Mike is the SVP Business Development at KITABOO. He has over 30 years experience in achieving consistent top-line revenue growth and building mutually beneficial relationships. More posts by Mike Harman