Here’s your guide to epublishing.

With the growth of digitization in the past few decades, publishers realized that sticking to the print publishing model might soon put them out of business.

The urgency to switch to digital publishing became more evident when smartphones developed into this all-in-one tool that could double up as a learning device as well.

And very soon, companies and educational institutes started demanding their content to be published in digital format so as to cater to these new-age readers who prefer smartphones over books.

So, as people’s preferences changed, many publishers gradually started adopting digital publishing. While the adoption has been slow, ePublishing has definitely made it easier for publishers to create and distribute content.

But even today, there are some publishing houses that are skeptical or rather apprehensive to make the move to digital publishing. Either they are worried about managing the technology, the expenses involved, or fear losing their user base.

Firstly, digital technology is quite easy to operate and manage.

Secondly, it is more cost effective than print publishing.

And third, you will gain more users by switching to epublishing.

Moreover, print publishers have newer challenges to face, such as the availability of free content on the internet and their declining reader base. So, instead of avoiding technology, they need to adopt it to create and deliver content in innovative ways.